PurpleAI Labs · CORTEX · Pricing

One process, several domains,
or the whole enterprise.

Fixed fees, defined by business domains, evidence depth and the decision package you need.

Start at the decision you need to make

One process, several domains,
or the whole enterprise.

CORTEX engagements scale from an initial signal scan to an enterprise-wide investment roadmap. Scope is defined by business domains, evidence depth, operational validation, and the decision package required.

Trial

Detect smoke

£1,000
10-minute mini discovery · single payment

Test the CORTEX experience against one narrowly defined process and see whether meaningful friction or readiness signals emerge.

  • ✦ One-process signal scan
  • ✦ Initial heatmap
  • ✦ Early bottleneck and evidence flags
  • ✦ Preview of deeper discovery
Book — Trial
Entry

Find the fire

£18K–£25K
Fixed fee · ~2 weeks · guided delivery

Pinpoint the real problem inside one business area and identify the first credible AI and process-improvement opportunities.

  • ✦ One focused business area
  • ✦ Problem zones identified and ranked
  • ✦ Initial AI opportunity map
  • ✦ Standards and playbook gap assessment
  • ✦ Evidence-linked findings
Book — Entry
Mid

Build the treatment plan

£45K–£60K
Fixed fee · ~3–5 weeks · hybrid delivery

Build a prioritised transformation plan across two to four business domains, including cross-process dependencies and leadership decision dashboards.

  • ✦ Two to four business domains
  • ✦ Prioritised value × readiness portfolio
  • ✦ Cross-process dependencies
  • ✦ Structured execution backlog
  • ✦ Leadership decision dashboards
  • ✦ Evidence and confidence trail
Book — Mid
Enterprise

Investment-grade roadmap

From £120K
Scoped SoW · ~4–6+ weeks · high-touch

Create an organisation-wide AI transformation case with executive alignment, operational validation, economics, sequencing, and a board-level investment narrative.

  • ✦ Organisation-wide discovery
  • ✦ Multi-domain validated portfolio
  • ✦ Process-mining validation
  • ✦ AI workload economics and ROI inputs
  • ✦ Board narrative and Executive Cockpit
  • ✦ Sequenced transformation roadmap
Book — Enterprise

Entry scope options: one area · one area with deeper variance analysis · broader connected-team scope.

From discovery to decision package

Not another list of AI ideas.
A transformation case the board can act on.

01

Executive NorthStar

A structured view of strategic triggers, goals, blockers, aspirations, risk, and technology constraints across participating leaders.

02

Enterprise signal map

A confidence-weighted view of strengths, gaps, conflicts, and uncertainty across the transformation dimensions.

03

Process and readiness assessment

The current-state process landscape, standards position, engineering maturity, evidence coverage, and operational constraints.

04

Validated opportunity portfolio

AI opportunities classified by strategic relevance, operational pain, AI suitability, readiness, confidence, and dependency.

05

Process-first actions

Clear identification of where workflow, data, ownership, governance, or technology must be fixed before AI investment.

06

AI Diffusion roadmap

A sequenced transformation backlog with initiatives, owners, dependencies, readiness actions, and decision gates.

07

Workload economics

Usage categorisation, run-cost simulation, and data-usage considerations that connect ambition to operating economics.

08

Executive Cockpit

A board-ready narrative showing what to fund, what to fix, what to defer, what to stop, and the evidence behind each decision.

Questions boards ask

Frequently asked

What is CORTEX?
CORTEX is an Enterprise AI Transformation Intelligence Platform. It combines industry intelligence, executive and stakeholder discovery, deterministic signal scoring, evidence collection, process mining, readiness analysis, and board-level synthesis to determine where AI should be deployed and what must happen first.
Is CORTEX an AI use-case generator?
No. CORTEX may surface relevant AI opportunities, but it does not treat possibility as priority. Every opportunity must pass through strategic relevance, readiness, evidence, and operational validation before reaching the final portfolio.
How is CORTEX different from a traditional maturity assessment?
A conventional assessment captures a point-in-time opinion and returns a score. CORTEX maintains structured observations, confidence, disagreement, evidence, and provenance; adapts discovery around remaining gaps; and tests claimed reality against operational process data.
What is NorthStar?
NorthStar is the executive discovery that establishes the engagement's strategic context. It captures goals, triggers, failed goals, aspirations, blockers, risk, and technology constraints, then conditions the rest of the CORTEX discovery.
Does AI decide the scores?
No. AI can help identify meaning and map signals, but normalised signal scores are calculated through deterministic rules. This keeps equivalent evidence consistent and defensible.
Why does CORTEX use process mining?
Interviews and workshops reveal intent and experience. Process mining reveals how work actually flows through systems. CORTEX needs both to distinguish genuine AI opportunities from process problems and low-value pilot ideas.
What does CORTEX deliver?
Depending on scope, outputs can include an Executive NorthStar, enterprise signal map, process and readiness assessment, validated AI opportunity portfolio, process-first actions, workload economics, AI Diffusion roadmap, and Executive Cockpit.
Can we start with one area?
Yes. CORTEX can begin with one process or business domain and expand across connected domains as the enterprise needs a broader decision model.
Who participates in a CORTEX engagement?
Participation is role-based. It typically includes executive sponsors, functional leaders, process owners, technology and data leaders, risk or compliance stakeholders, and selected frontline or specialist personas.
How does CORTEX handle conflicting views?
Conflict is treated as information. The platform preserves the source, authority, confidence, and evidence behind each signal, exposes disagreement, and targets further discovery where resolution is required.
Start with the decision — not the technology

Bring one business domain.
Leave with a clearer AI investment case.

Tell us where the organisation feels pressure, where leadership sees opportunity, and what evidence already exists. We will show you how CORTEX turns those signals into a structured discovery and a defensible path forward.

For enterprise leaders, transformation teams, and advisors who need to decide what AI to fund — and why.

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